Users Stealing Your Content For Their Own Gain


Reader Interactions


  1. Tonichi says:

    As a small business e-commerce site owner that needs quality content I think Sniply is a good idea. If I didn’t use it to curate content I’d be working 18 hours a day 7 days a week. Who can do all the stuff that’s required to run an e-commerce website and also research, write, edit, proofread, upload, and refresh quality content? Superman I’d guess. Nobody human I know. However, if I saw a Sniply link on my site I might think differently. It’s a tough call. Small business owners can only wear so many hats and Sniply is very useful. Like it or hate it’s probably here to stay. Customers and Google demand quality content so owners provide it or they’re out of business.

    • Louise Myers says:

      What about small business owners who work 18 hours a day to create content? It’s OK for you then to hijack our hard work to send yourself leads? Sniply is useful only for people who lack ethics.

  2. Mike | Hobo with a Laptop ๐Ÿ says:

    This debate is pretty silly.

    Your content is being shared; all your links are still there, it’s exposure. I first found Sniply in my analytics, I got flooded with referral traffic from ClickFunnels because they used Sniply to link to an article I wrote about affiliate marketing on our “Hobo with a Laptop” blog. I was honoured and happy they chose to share my content with their followers because we got a ton of traffic.

    There are a few ways to mitigate Sniply (and stop being traumatised by it).

    1. Make amazing content and have your own clear CTA; make Sniply traffic choose your CTA over the Sniply one.
    2. Use Sniply yourself. It’s not so dirty. I see you hardly use social at all! Huge lost opportunity there.
    3. Opt out of Sniply directly:

    In the end, I went with a similar service called, much cheaper for my work-related needs.

    ISPs, router manufacturers and even Amazon Kindles have been manipulating website traffic to inject their own ads for years. I’m not a lawyer and can’t give legal advice, but I think Backly and Sniply are perfectly legal.

    If people are using Sniply to point their following to your website, take it as a compliment.

    • Jill Caren - 2Dogs Media says:

      I would not call any debate silly – you have your thoughts we have ours. I do NOT take it as a complement that someone wants to take my work and put some kind of crappy cheesy overlay on it. It demeans my brand and makes it appear as if I am somehow promoting that item/service. No one has the right to use my content without my permission. If this is acceptable to you – than good for you, but I work too hard to create content that I feel is valuable and do not want some other person taking advantage of it. And yes, we do not use social that much – because we are too busy working on client projects! ๐Ÿ™‚ Glad you enjoy Sniply —-

  3. Sherry says:

    Interesting conversation. I never thought of it that way. If we write a blog post and link to someone, whether it is a company or another blog post, we often use the sniply link so that 1) people will remember who sent them to the link and 2) so we can see whether including that link was effective. From our perspective, it was a compliment since we would never link to anything that was not relevant and or helpful to our readers. It’s also a way for people to get a backlink, which helps their search ranking. We thought it was a win-win for both sides – traffic and a backlink for the other person and helpful info for our readers.

  4. Milan says:

    As a blog owner myself, I do understand your point but I don’t think you are 100% right.
    They are not stealing content, they are stealing ad/banner space

    But still, why shouldn’t they get some incentives for sharing someone’s website?
    It’s 100% their traffic after all.
    Why should the website owner get everything?

    It’s OK for you when someone shares your website so you get more traffic and eventually earn more money,
    but why don’t you pay them for every time they share it? Or, at least, let them earn some other way.

    And if their traffic likes your website, they’ll come back again without their link, so it will 100% win for you.

    Would you rather have:
    1. No one shares your website because you are cheap/selfish, or
    2. Some people share your website because they get some reward for their effort

    • Jill Caren says:

      Thanks for your thoughts! Everyone of course has their own opinions, but I think very differently from you. I do not want my content shared with their ads on it. It is a point of branding and that I own my content and should be able to control HOW it is shared. I am not asking them to share it – they are taking and sharing it – I want my content shared because I invest hours into every post I write – why should someone else benefit from that?

  5. Alexi says:

    I completely agree with all your points. As a content marketing professional, I have no problems sharing other people’s content. Content curation, after all, is part of it. What I don’t agree and have an issue with is when people take the easy route and just slap their branding and CTA wherever they can. It’s an insult to the ones who spent hours creating valuable content.

    If you truly want to share content that is related to what you’re doing, create your own post โ€”show that you’re an authority in the spaceโ€” and maybe provide a linkback to the source as an added resource for your audience. OR just share the post! Why go through all the trouble of creating a if the intention was merely to provide additional value to your audience?

    Just my thoughts. ๐Ÿ™‚

Leave a Reply

Your email address will not be published.